8-Sheet Poster Panels | 30-Sheet Poster Panels | Bulletin
30-Sheet Poster Panels
The 30-Sheet poster is the largest poster format, located chiefly in commercial and industrial areas on primary and secondary arterial roads. It delivers exposure to both residents and to commuter traffic, with some pedestrian exposure. 30-Sheets are used to provide general market coverage. Packaged buys can also be tailored for specific marketing goals: e.g., supermarket coverage, ethnic targeting, focus on certain demographic areas. 30-Sheets are typically purchased in GRP programs of different weights. Depending on campaign objectives, they are purchased from 1-12 month contracts. Counties served:
- Ohio
- Montgomery, Greene, Miami, Clark, Darke, Allen, Defiance, Henry, Putnam
- Indiana
Dayton MSA posting schedule (Montgomery, Greene, Miami & Clark): 15 th of every month. All other counties posting schedule: 10 th of every month.
Key-Ads 30-Sheet Poster
Research/Market Information
Circulation, reach, and frequency verification is provided by Nielsen Outdoor.
Specifications
Production– 30-Sheet Posters. 30-Sheet posters are typically printed on 70 lb Wet Strength Paper. Printing process will vary depending on order size and design.
Digital printing – small quantity runs of photographic designs.4 color process printing – large quantity runs of photographic designs. Silk screen printing – Basic copy and line drawing designs, hand cut stencils.
Overage
15% over the number of posters indicated for the showing will provide adequate overage. Overage is recommended for replacement posters. Key-Ads will replace a weather damaged poster with no additional trip cost to client so long as proper overage is available in the poster inventory.
Preparation of Artwork
Size Requirements:
For flex vinyl and self adhesive vinyl please create files at 1/2" = 1' and 300 dpi. For bleed and junior paper posters please
create files at 5" x 11" and 300 dpi. Although we can accept a number of different file formats, a 300 dpi CMYK PDF is preferred.
Other Acceptable File Formats: Tif., Eps, Jpg, Scitex CT, Adobe Photoshop, Adobe Illustrator, Macromedia Freehand, Quark Xpress.
Converting fonts to imagery is highly recommended. Files can be sent in on Zip 100, Zip 250, CD or DVD. Files may also be e-mailed.
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